Where GM Is Today

The Bailout

What seems to be in the American memory almost daily of recent is “we have to save the American auto industry from collapsing.” Despite the auto industry having been bailed out a number of times in the past. Recently, President Trump is quoted as saying on twitter “If GM doesn’t want to keep their jobs…

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Gaslighter

What Is A Gaslighter?

The term originated from the play Gas Light 1938. The term has been used in clinical psychological literature, as well as in political commentary and philosophy. What do Gaslighters do? Gaslighting is a form of psychological manipulation in which a person covertly sows seeds of doubt in a targeted individual, making them question their own…

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The Price Is Based On What The Market Will Bear Graphic

Testing The Market

There’s one way a business is going to make money and that’s by selling their products/services/goods. The successful entrepreneur focuses at least 80% of their time on marketing. It’s imperative to know as quickly as possible if there is a market that’s ready, willing and able to purchase whatever it is that’s being sold. The…

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